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Annie Haak Privacy Policy

Introduction

 

Annie Haak Designs Ltd is committed to protecting your privacy. We act in accordance with General Data Protection Regulation (GDPR) legislation (May 2018) and UK GDPR.

This policy sets out when, how, and why we collect personal data when you visit our website. We reserve the right to change this policy at any time, so please review it frequently. 

It is important that you read this privacy policy, together with any other privacy policy or fair processing policy we may provide on specific occasions, when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This privacy policy supplements other notices and is not intended to override them.

 

Controller 

 

ANNIE HAAK Designs Ltd is the controller and responsible for your personal data (collectively referred to as “Annie Haak”, “we”, “us” or “our” in this privacy policy).

If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact us using the details set out below.

 

Contact Details

 

If you would like to access, correct, amend, or delete any personal information we have collected, register a complaint or would like more information then please contact us at:

Email: customerservices@anniehaak.com

Address: Annie Haak Designs Ltd,

Unit 2 Ridgeway Office Park,

Bedford Road, Petersfield,

Hampshire,

GU32 3QF

 

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

 

Purpose of our Privacy Policy

 

Our privacy policy sets out to provide you with information on how Annie Haak Designs Ltd collects and processes your personal data when you use this website, as well as any data provided when you sign up to our newsletter, purchase a product, enter a competition, or communicate with us via email, letter/post, social media, telephone, or other such media platforms.

 

What we collect and why

 

The data we collect about you is classed as personal data which means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

 

We may collect, store, and transfer different kinds of personal data about you which we have grouped together as follows:

  • Identity Data: When you create an account or transact with us as a guest, we will collect personal data as necessary to maintain and manage your account. In order to create an account, we will require you to inform us of your title, name, postal address, telephone number and email address. If you enter a competition we collect your name, postal address, email address and phone number on occasions. In addition, we provide the option for you to share your date of birth. We ask if you are happy to share your date of birth as we offer entrants a discount to celebrate their birth month.
  • Contact Data: Includes billing address, postal/delivery address, email address and telephone numbers.
  • Financial Data: Includes bank account and payment card details.
  • Transactional Data: When you order online and pay using the services offered at checkout, to make payment from merchants to process payments, we collect information about the transaction, as well as other information such as amount paid for products and merchant information to complete the transaction, device information, technical usage data and geolocation information. This includes order history and details about payments to and from you and other details of products and services you have purchased from us.
  • Technical Data: Includes internet protocol (IP) address, your login data, browser type and version, time zone setting and geolocation, browser plug-in types and versions, operating system and platform, device information and other technology on the devices you use to access this website. We use a tracking pixel to collect certain personal data. The tracking pixel provides us with your IP Address, what time an email was opened, the number of clicks together with what images are clicked, your most recent location (Town & Country), date you opened an account with us if applicable, and on occasions the device on which an email is. Our lawful basis for using tracking pixels is Legitimate Interest in accordance with Article 6 of UK GDPR; tracking pixels provides us with ability to monitor our marketing campaigns to analyse which are the most effective as well as which products and offers are the most popular, this means we can continue to provide you with the best offers and products possible as a result of tracking pixels; a widely used marketing tool.
  • Customer Account Data: Includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
  • Usage Data: Includes information about how you use our website, products and services.
  • Marketing and Communications Data: Includes your preferences in receiving marketing from us and our third parties and your communication preferences. From time to time, we may use the Data collected at the time of your order such as your email address, postcode, or other order information to contact you under Legitimate Interests (GDPR). This will be for the purpose of informing you of special offers or events. Aggregated Data is derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

 

We will only use your personal data when the law allows us to do so, including Legitimate Interest. Most commonly we will use your personal data in the following ways:

  • Where we need to perform the contract we are about to enter into or have entered into with you.
  • Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
  • Where you have consented to marketing and advertising communications, we may provide you with information relating to products, services and offers that may be relevant for you. For more information on this please review the Marketing section below.
  • Where we need to comply with a legal obligation. Generally we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending third party direct marketing communications to you. You have the right to withdraw consent to marketing at any time by contacting us.
  • To provide and facilitate access to our products and services to you as a customer.
  • For gaining demographical insights on our competition participants.
  • For our internal records and references.
  • To manage our relationship with you, including notifying you about changes to our privacy policy and asking you to leave a review or take a survey.
  • To administer and protect our business, including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data.
  • To deliver relevant website content, advertisements, news and blog and guide content to you that then allows us to measure or understand the effectiveness of the advertising we serve you.
  • To use data analytics to improve our website, products and/or services, marketing, customer relationships and experience.
  • To make suggestions and recommendations to you about products and/or services that may be of interest to you.
  • To contact you in response to your query sent through the enquiry form on our website, by email, post, or e-chat.
    To allow us to review the performance of the message and offers/announcements of new collections and sub collections.
  • We may use the information which we collect about you to show you relevant advertising on third-party websites (e.g. Facebook)

 

This website is not intended for children aged 16 or under and we do not knowingly collect data relating to children.

 

How your personal data is collected

 

We use different methods to collect data from and about you including through Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:

 

  • Order one or more for our products or services.
  • Create an account on our website.
  • Subscribe to our e-newsletter service or other publications.
  • Request marketing to be sent to you.
  • Enter a competition, promotion, or survey.
  • Given feedback or contacted us.
  • Automated technologies or interactions: As you interact with our website, or sign up and receive our e-newsletter, we will automatically collect Technical Data about your equipment, browsing actions and patterns.
  • We collect this personal data by using cookies, tracking pixels, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see the section below on cookies for further details.
  • Third parties or publicly available sources: We may receive personal data about you through third party press and online competitions where you have opted in to receive details about us or our products and services.

 

Third Party Links

 

This website may include links to third-party websites, plug-ins and applications that allow you to connect with your social network in various ways. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

 

If you fail to provide personal data

 

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services). In this case, we may have to cancel a product or service you have with us, but we will notify you if this is the case at the time.

 

Marketing Communications

 

We strive to provide you with choices regarding certain personal data uses particularly around marketing and advertising.

Where you have consented to marketing and advertising communications, you will receive information relating to products, services and offers that may be relevant for you.  You can opt out of receiving communications at any time be unsubscribing or emailing customerservices@anniehaak.com

We may also contact you with information relating to products, services and offers that may be relevant to you under Legitimate Interest as our lawful basis for processing in accordance with Article 6 of the UK GDPR. 

We will use your personal data to market to you via the following methods:

  • Email communication: we use a third party to provide a platform to broadcast our e-newsletters. This service uses tracking pixels which provides us with the IP Address, what time the email was opened, the number of clicks together with what images are clicked, your most recent location (Town & Country), date you opened an account with us if applicable, and on occasions the device on which an email is opened is also collected. Our lawful basis for the use of tracking pixels is Legitimate Interest in accordance with Article 6 of UK GDPR; tracking pixels provides us with ability to track our marketing campaigns to analyse which are the most effective as well as which products and offers are the most popular, this means we can continue to provide you with the best offers and products possible by using a widely used marketing tool.
  • Direct Mail: We sometimes use the Data collected at the time of your order to contact you via Direct Mail to offer you exclusive promotions, special offers, or to promote new collections.
  • SMS: We may contact you via SMS text message if you have provided your mobile number and consented to receiving marketing about special offers or new collections. We will not use your mobile number from any orders you have placed or from your personal account details.
  • Third Party Marketing: Annie Haak does not undertake third party marketing, but if we run a third-party marketing campaign where data is shared with third parties for them to market to you directly, then we will obtain third-party names opt in.
  • Other marketing: From time to time, we may reach out to you via other methods of communication. If this is done, we will always ensure we act in accordance with Article 6 of UK GDPR

 

Mobile Terms of Service

Last updated: March 22, 2024

The Annie Haak Designs mobile message service (the "Service") is operated by Annie Haak Designs (“Annie Haak Designs”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.

By consenting to Annie Haak Designs’s SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Annie Haak Designs through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Service-related messages may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).

You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Annie Haak Designs. Your participation in this program is completely voluntary.

We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.

You may opt-out of the Service at any time. Text the single keyword command STOP to AnnieHaak or click the unsubscribe link (where available) in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Annie Haak Designs mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.

For Service support or assistance, email annie@anniehaak.com.

We may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.

The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.

To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.

We respect your right to privacy.

 

Opting Out

You can ask us or third parties (if applicable) to stop sending you marketing messages at any time by contacting us at customerservices@anniehaak.com.

Where you opt out of receiving these marketing communications, this will not apply to personal data provided to us because of a product/service purchase, warranty registration, product/service experience or other transactions.

 

Cookies

We collect personal data of visits to the Annie Haak Designs Ltd website using cookies. Cookies are small files stored on a user’s device. We use cookies to ensure our website works efficiently; for example, to remember if you have logged into your account between page views. Some cookies are essential to ensure that your order is remembered between pages so that it can be processed properly.

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. For more information about the cookies we use, please see https://www.anniehaakdesigns.co.uk/cookie-policy

 

Change of purpose  

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us.

 

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

 

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

 

Disclosures of personal data

We may share your personal data with the parties set out below for the purposes set out above.

  • Service providers acting as processors based in the EEA and the United States who provide payment gateways, IT (including website developers) data storage and system administration services.
  • Third parties that receive data via cookies: Google Analytics, Facebook, Affiliate partners, email communication platform.
  • Any third parties that you have specifically consented to when entering a competition.
  • Professional advisers acting as processors or separate controllers including lawyers, bankers, auditors, and insurers based in the EEA who provide consultancy, banking, legal, insurance and accounting services.
  • Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy.
  • Third parties to whom we are unable to fulfil our contractual obligations to you without doing so such as couriers to deliver goods.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

 

International transfers

 

Some of our external third-party data processors are based outside the EEA so their processing of your personal data will involve a transfer of data outside the EEA.

Whenever we transfer your personal data out of the EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission. For further details, see European Commission: Adequacy of the protection of personal data in non-EU countries.

Where we use certain service providers, we may use specific contracts approved by the European Commission which give personal data the same protection it has in Europe. For further details, see European Commission: Model contracts for the transfer of personal data to third countries.

Where we use providers based in the US, we may transfer data to them if they are part of the Privacy Shield which requires them to provide similar protection to personal data shared between Europe and the US. For further details, see European Commission: EU-US Privacy Shield https://www.privacyshield.gov/Program-Overview

 

Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA.

 

Data security

 

We use appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions, and they are subject to a duty of confidentiality.

 

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

 

Data retention

 

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting, or other requirements.

By law we must keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for up to seven (7) years after they cease being customers for tax purposes.

In some circumstances you can ask us to delete your data: see your legal rights below for further information.

In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

Cookies are typically removed or cleared once you have logged out of our website.

 

Your legal rights

 

Under certain circumstances, you have rights under data protection laws in relation to your personal data, which are:

  • Request access to your personal data (commonly known as a “data subject access request”). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
  • Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
  • Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
  • Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
  • Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios:
      • If you want us to establish the data’s accuracy.
      • Where our use of the data is unlawful, but you do not want us to erase it.
      • Where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims.
      • You have objected to our use of your data, but we need to verify whether we have overriding legitimate grounds to use it.
  • Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
  • Withdraw consent at any time when we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

 

If you wish to exercise any of the rights set out above, please contact us via customerservices@anniehaak.com

 

No fee usually required 

 

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

 

What we may need from you

 

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

 

Time limit to respond

 

We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

 

 

This privacy policy was last reviewed and updated on 22/03/2024